Flexible water usage. High-speed extraction. This sublime
marriage of form and function will be the crown jewel of your
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Get twice the capacity of a standard dryer in the floor space of
a single pocket tumble dryer. Plus, you'll still only need one set
of gas, electric and exhaust hook ups, simplifying your
Energy Efficient. Cost Efficient. Everything you need to reduce
operating costs, from our low water usage to our high-speed
Uncomplicated. Uncompromising. Unmatched. Enjoy heavy-duty
construction that will provide reliable operation for years to
As timeless as they are reliable, these washers are built from
the ground up from heavy-duty components that are guaranteed to
stand the test of time.
With a large load capacity in a compact frame, each one of our
single dryers is all business, all the time. So you don't have to
Turn your world on its edge and get the complete package in a
single unit, combining our efficient dryers with the powerful
performance of our industry-leading front load washers.
Save your floor space and double up on some of the most
efficient dryers in the industry. We even provide extra capacity
for large loads, for the ultimate in space-saving performance.
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The New Year is upon us and we are all setting personal
resolutions. As a small business owner, it is just as important to
set business resolutions, or goals. There are several different
categories to consider when setting goals to create a well-rounded
and comprehensive business plan for 2014.
When considering equipment goals, begin by answering one simple
question: What keeps you up at night?
Start by prioritizing which equipment should be maintained and
which equipment should be replaced. Analyze which machines, if any,
require frequent maintenance, then consider whether it is more
cost-effective to repair or if it makes the most sense to upgrade
Next, evaluate if your equipment mix is still correct or if the
demographics of your customer population has changed, requiring new
equipment. Your Speed Queen® distributor can work with you to
answer these questions. They can also help you to develop a
five-year plan to modernize your facilities, which can alleviate
the financial burden of a major overhaul. For more information on
Speed Queen equipment, please visit our website at
Renovations and Store Updates
Gone are the days of multiple loads of laundry based on colors
and fabrics. Customers are now flocking to larger machines where
they can combine loads to save time.
When planning a cosmetic change to the store, you should start
by considering equipment placement. In the past, larger machines
were hidden in the back of the store with smaller machines located
closer to the entrance. Today's trend is to move larger equipment
to the front of the store, making the machines easily accessible
for customers who are willing to pay more to use them.
You can also increase convenience for your customers who have
larger loads of laundry by installing automatic doors, providing a
plentiful supply of clean, easy-rolling laundry carts, and ensuring
that the store can be easily accessed with those carts.
Surprisingly, signage is not something that is generally
considered when upgrading a store. Several laundromats sport old,
poorly lit and uninviting signs. Upgrading an existing sign can be
as easy as refreshing its paint, or it might involve completely
overhauling it in favor of a more eye-catching new design.
In recent years, there has been a significant increase in
laundromats executing effective marketing campaigns. Store owners
are realizing the value in Internet-based marketing, such as social
media and tablet/mobile apps. As customers are getting much of
their information on hand-held devices, it's important to make sure
that your store's website is mobile-friendly.
A very successful multi-store owner once said, "If store owners
take care of their employees, their employees will take care of the
business." This year, work with employees to increase training,
improve customer service skills and help customers to identify them
by providing uniforms.
Finally, make sure to include local community events on your
plan for the year. Being an active member of your community can
significantly increase store recognition. One recurring customer is
worth $500 per year, so consider handing out coupons or other
incentives at community events to get new customers through the
After finalizing the year-long plan, determine how you'll
measure success; this will, in turn, help identify 2015 goals.
Aside from revenue, success benchmarks can include the number of
replacement machines purchased, emails captured, gift cards used
and new recurring customers, to name a few.
A version of this article appeared in the January issue of
American Coin Op. For more pieces written by Speed Queen Experts
Wash-Dry-Fold Services: Getting Started
In Store Marketing
Getting to Know Your Customers
Cash in on New Revenue Opportunities
Cost per Cycle - Front Load Washer and Top Load Washer
Consider the Additional Benefits
Reduce Repairs, Remove the Guesswork
Down with Utilities
Benefits of Tumble Dryer Replacement
Tumbler Dryer Replacement
Reinvesting In Your Business
Soft Improvements to your Laundromat
Qualities of a Good Distributor
Clean Show 2013
® Registered Trademark of Alliance Laundry Systems LLC © All Rights Reserved
Alliance Laundry Systems LLC
Attn: Speed Queen Sales
Shepard Street PO Box 990
Ripon, WI 54971-0990
Investing In Laundromats