PWS – The Laundry Company has built a 50-year history of \nexemplary service that inspires long-term business relationships. That\u2019s\n a fact that meant a great deal to Ross Dodds when he and his husband, \nRussel Pinkard, were ready to open their second laundromat.<\/p>\n\n\n\n
“They have been around for generations and are still going strong\u2026 \nthat shows the great relationships they have with their clientele,” \nDodds said.<\/p>\n\n\n\n
That solid foundation opened the door for PWS to take the lead on \ntheir vended laundry projects. However, Dodds still needed to know he \nwould be working with someone who was well grounded in his goals. His \nstandard was high – “we’re going to be friends.”<\/p>\n\n\n\n
Attending a PWS open house in 2016, he and Pinkard met Debby \nEscalante, laundromat sales professional at PWS, and everything clicked.\n They knew she understood their drive to elevate the business by \nbuilding a vended laundry focused on exceptional service.<\/p>\n\n\n\n
“I need to have a high level of trust, if I’m going to do business \nwith someone,” Dodds said, adding that that is exactly what he got. In \n2017, he opened his first store with PWS and added another late that \nsame year.<\/p>\n\n\n\n
In addition to the professionalism and expertise of the PWS \nstaff, Dodds was particularly pleased with the company’s streamlined \napproach through one point of contact for service and parts. The \nseemingly simple move keeps him from bouncing around a phone tree or \nmultiple staff members who aren\u2019t familiar with his business \u2013 saving \nhim time so he and Pinkard can focus on growth.<\/p>\n\n\n\n
And the pair is building this business rapidly. They started working \nwith PWS on store number two while his first store was rebuilding after a\n fire. With store number three coming the same year those two opened, \nscalability was top of mind. Speed Queen\u00ae<\/sup>\u2019s Quantum\u00ae<\/sup> Gold system enabled him to run the business the way he wanted.<\/p>\n\n\n\n Quantum Gold gave him all the information he needed to make informed \ndecisions on operations to deliver the highest profitability. Absent \nthis data at his fingertips, when he wanted it, he would need to be in \nthe stores far more often and would not have been able to grow as fast\u2026 \nstore number four is planned for later this year.<\/p>\n\n\n\n He likes the fact that he’s getting turns information and can quickly\n see what capacities and individual machines are being used the most.<\/p>\n\n\n\n “[Without Quantum] I would have to spend hours in my stores to get that information,” he said. “I really lean on it [Quantum].”<\/p>\n\n\n\n With Quantum, he was quickly able to identify peaks and valleys in \nhis business and start to deploy strategies to spread out those busy \npeak periods. That resulted in going to “Customer Appreciation” pricing \non Wednesdays from 6 to 8 pm. Quantum automatically switches washer \npricing to 50 percent at 6 and goes back to full pricing at 8.<\/p>\n\n\n\n Data and the automated way in which it is attained and presented has \nDodds and Pinkard committed to Speed Queen’s Quantum controls, knowing \nthat leveraging technology will be imperative to effectively managing \nmultiple stores.<\/p>\n\n\n\n Their loyalty obviously is also tied to the relationship they have \nbuilt with PWS and Escalante. They\u2019re looking forward to working with \nthat team on store number four yet this year, employing the same \ncustomer-focused approach that has made their current stores highly \nsuccessful.<\/p>\n\n\n\n Global Public Relations Manager, Alliance Laundry Systems<\/p>\n\n\n\nRandy Radtke<\/h5>\n\n\n\n