{"id":22144,"date":"2026-05-28T09:18:13","date_gmt":"2026-05-28T14:18:13","guid":{"rendered":"https:\/\/speedqueencommercial.com\/en-us\/?p=22144"},"modified":"2026-09-25T13:47:53","modified_gmt":"2026-09-25T18:47:53","slug":"podcast-explores-marketing-with-suds-digital-owner","status":"publish","type":"post","link":"https:\/\/speedqueencommercial.com\/en-us\/news\/podcast-explores-marketing-with-suds-digital-owner\/","title":{"rendered":"Five Smart Laundromat Marketing Moves with Suds Digital"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1456px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p><span data-contrast=\"none\">A profitable laundromat business needs more than premium equipment and a strong location. Owners also need to show up when customers search for nearby laundry options, compare stores and decide where to spend wash day.\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Since 2021, <a href=\"https:\/\/suds-digital.com\/\">Suds Digital<\/a> has focused on laundromat marketing for owners who want stronger local visibility, clearer customer messaging and smarter digital ad spend.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">In this episode of the <\/span><i><span data-contrast=\"none\">Laundry Nerd<\/span><\/i><span data-contrast=\"none\"> Podcast, Dom Santamaria, owner of New Jersey-based Suds Digital, discusses how laundromat owners can use digital marketing and laundromat advertising to reach nearby customers, sharpen their competitive position and make each online interaction work harder.\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"none\">What Should Owners Know About Laundromat Marketing?<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"none\">Laundromat marketing works best when owners connect three essentials: local search visibility, a website that answers customer questions quickly and consistent messaging across ads, listings and social channels. Together, those touchpoints help customers find the store, understand the value and choose it with confidence.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u201cThe world today moves so quick there&#8217;s trends that you have to be on top of, there&#8217;s new things that get released, there&#8217;s AI now that&#8217;s in the world that&#8217;s changing basically every week. There&#8217;s a lot you have to know.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u2014Dom Santamaria\u00a0<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">In addition to his experiences with staying on top of the latest marketing trends, Dom shares practical perspective on five key factors:<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<ol>\n<li aria-setsize=\"-1\" data-leveltext=\"%1.\" data-font=\"\" data-listid=\"2\" data-list-defn-props=\"{\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"none\">Local search visibility for a laundromat business<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<\/ol>\n<ol>\n<li aria-setsize=\"-1\" data-leveltext=\"%1.\" data-font=\"\" data-listid=\"2\" data-list-defn-props=\"{\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Website content that answers customer questions before they visit<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<\/ol>\n<ol>\n<li aria-setsize=\"-1\" data-leveltext=\"%1.\" data-font=\"\" data-listid=\"2\" data-list-defn-props=\"{\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">Paid and organic digital channels that can support profitable growth<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<\/ol>\n<ol>\n<li aria-setsize=\"-1\" data-leveltext=\"%1.\" data-font=\"\" data-listid=\"2\" data-list-defn-props=\"{\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"none\">Marketing messages that reflect a premium in-store experience<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<\/ol>\n<ol>\n<li aria-setsize=\"-1\" data-leveltext=\"%1.\" data-font=\"\" data-listid=\"2\" data-list-defn-props=\"{\" data-aria-posinset=\"5\" data-aria-level=\"1\"><span data-contrast=\"none\">Performance signals owners can review before making the next marketing move<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/li>\n<\/ol>\n<h2><\/h2>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h2><strong>Hear the Full Conversation\u00a0<\/strong><\/h2>\n<p><span data-contrast=\"none\">Tune in to<\/span> <span data-contrast=\"none\">Laundry Nerd Episode 56, \u201cNavigating Marketing with Suds Digital\u201d for practical takeaways you can apply to your next move. <\/span><a href=\"https:\/\/laundromatinsights.podbean.com\/e\/episode-56-navigating-marketing-with-suds-digital\/\"><span data-contrast=\"none\">Listen here<\/span><\/a><span data-contrast=\"none\">, or find the <\/span><i><span data-contrast=\"none\">Laundry Nerd<\/span><\/i><span data-contrast=\"none\"> Podcast on <\/span><a href=\"https:\/\/open.spotify.com\/show\/6X2SlA2n4UIWi94iMlE2TX\"><span data-contrast=\"none\">Spotify<\/span><\/a><span data-contrast=\"none\"> and <\/span><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/laundry-nerd-podcast\/id1541357332\"><span data-contrast=\"none\">Apple Podcasts<\/span><\/a><span data-contrast=\"none\">.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-margin-top:5%;\"><h2><b><span data-contrast=\"none\">FAQ: Common Laundromat Marketing Questions<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/h2>\n<h3><b><span data-contrast=\"none\">What is laundromat marketing?<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Laundromat marketing is the strategy owners use to make their stores visible to nearby customers online and offline. It can include local search, store website content, digital ads, social media and customer messaging that highlights location, amenities and value.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">Why is digital marketing important for a laundromat business?<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Many customers choose a laundromat after searching online, comparing locations, checking hours and reviewing amenities. Digital marketing helps owners appear in those decision moments and present a clear reason to choose their store.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">What are the best marketing channels for a laundromat?<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">The best laundromat marketing channels often include local SEO, Google Business Profile, a store website, digital ads, social media and customer reviews. Together, these channels help nearby customers find the laundromat, compare amenities and choose where to do their laundry.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">How can a Google Business Profile help a laundromat business?<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Google Business Profile helps a laundromat business appear in local search results when customers look for nearby laundry services. Owners can use it to share store hours, location, photos, amenities, reviews and updates that help customers decide whether to visit.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"none\">What should laundromat advertising focus on?<\/span><\/b><span data-ccp-props=\"{\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"none\">Laundromat advertising should focus on the factors that matter most to customers, such as location, convenience, machine availability, cleanliness, amenities and overall value. Strong ads make it easy for nearby customers to understand why they should choose one store over another.<\/span><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{\">\u00a0<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":19,"featured_media":21333,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[79,1,1271],"tags":[],"class_list":["post-22144","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-laundromats","category-news","category-podcast"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.5 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Five Smart Laundromat Marketing Moves with Suds Digital - NA Speed Queen Commercial<\/title>\n<meta name=\"description\" content=\"Wash-dry-fold\u00a0seems to be\u00a0getting\u00a0more\u00a0popular with laundromat owners\u00a0as a major revenue stream. 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